ANCOR // The new male parisian brand

ANCOR is in the process of becoming an unmissable brand of men’s ready-to-wear clothing. Not only by their impeccable collections and without outrageousness. But also because it’s rare to discover a trio at the head of a fashion design brand and this is reflected in its proposals. We have become more and more accustomed to pairs lately.

We thus find at the controls of this beautiful polyphonic adventure, two brothers, Bertrand and Pierre-Edouard and their common friend, Colombe.

If each trip is an opportunity for ANCOR to appropriate a story, a style or even an era, it ‘s also a real game whose goal is to find the perfect chords of an upcoming collection. It’s not a coincidence if that ANCOR is none other than the modern translation of ANCORE, the anchor in Latin.

The ambiguity of the styles, freedom, elegance and simplicity of shapes quickly assert themselves as the key words of ANCOR‘s identity.

A recognizable configuration in this fourth collection SS18 : Sport.

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You will undoubtedly find the sportswear of former tennismen like Henri Cochet or René Lacoste. ANCOR returns with a standing that echoes its conception of the garment. The white trousers is  a symbol. But also more contemporary pieces such as parka made of synthetic material and completely waterproof. ANCOR products are made in France with hight quality materials, inscribing the garment in durability.

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Even though ANCOR offers only Men line at the moment, do not forget that the trend remains loose, with ample cuts and multifunctional shirts. So, girls, play with your imagination and stand out.

We are already betting on ANCOR to win the match point of this next season to be found today for a Pop Up store at 1LDK, the sharp Japanese address located in the heart of Paris. You will also find the AW17 season on site.

Info : Pop Up Store ANCOR x 1LDK, from June 21st to July 1st 2017. 16 rue de la Sourdière, 75001 Paris.

T/O/S.