OCTAEVO

• Could you please describe yourself  ?

I am Marcel Baer, a Swiss graphic designer and art director living in Barcelona. I studied Graphic Design at Central Saint Martins College of Art Graphic Design in London and started to work soon after for various design agencies in London and New York. A few years ago the idea started to grow in my head of travelling the Mediterranean in search for stories and transforming them into beautifully crafted goods. Besides that I still work as an art director for a few selected clients from the fields of fashion, art and hotel industry.

• Where does this interest for graphic design come from ?

I grew up in a very creative environment and as a child loved to draw, play with different materials, observe nature and create things. I guess it was therefore just a natural process to become a designer and to keep playing. 😉

• What are your inspirations ?

I am often inspired by stories and always have been interested in history and travel, discovering new places, diving into the unknown. Inspiration for me is also a lot to do with everyday objects and certain moments; sometimes it’s just a shadow, interesting architecture; an exhibition or simply a combination of colours that catch my eye. Photography and illustrations are a great source of inspiration as well, again it’s all about diving into another world and story.

• What would be the key word of OCTAEVO if it would have only one ?

Luminescence

• What are you future projects ?

We are excited to extend our line of products soon with new additions in new materials. We are just in the process of creating prototypes for the next 2019 collection which will include more decorative objects for the home and also some accessories.